Archive: May 2011

  1. In The Press 2011

    Leave a Comment

    May 2011:

    Arts In Leicestershire

     

    Arts In Leicestershire feature Horus Music this month on their website and discuss what we do as a company and give you a slight insight as to where we are going.  Additionally the article gives the reader information about promotion and other aspects of the music industry like issues surrounding shelf space at HMV etc that any new band will find interesting and helpful.  To view the full article, click here.

     

    March 2011:

    Creative Leicestershire Logo

    In March 2011 Horus Music attended a winners party for all creative industry companies who had won the Creative Leicestershire Bursary.  As this was the end of the Creative Leicestershire Bursary, there was an award for the overall winner prize.  Although Horus Music didn’t win the overall winners prize, it did come second as “highly commended”.  This was a great honour for Horus Music to be recognised as a company that is progressing well since starting out four and a half years ago and more importantly is a business that is growing strongly and making a difference within the local economy.  The creative industries is not an easy sector to work in at any time and during a recession problems are even more difficult so to be recognised for our continued growth and strong business is a great achievement.

    During the event, CEO Nick Dunn stated that “Horus Music was highly honoured to receive such recognition from his contemporaries but it’s not done alone and the support of Creative Leicestershire is vital to any creative business in our area.  The support, work and advise from the Creative Leicestershire team is paramount and it is what has helped Leicestershire achieve a very high percentage of successful creative businesses within our community and why all of them have succeeded and not closed down unlike many in other areas of the country.  We are very lucky to have such a team who give free one to one business advice and any business who doesn’t use that resource is missing out.”

    To see the full press release, click here.

     

    February 2011:

    Creative Leicestershire LogoIn February 2011, Nick Dunn of Horus Music Limited gave a free seminar at the LCB Depot to anyone interested in the music business but more specifically music distribution.  The seminar was open to anyone who is interested in getting their music out into the public and there was a wide range of people attending from those who have written music in their bedroom to those who are starting companies.  During the session Nick spoke about the common issues that surround music distribution, but also gave everyone there a guide as to what is needed to help themselves raise their profile.  Getting product into shops or online is one thing, but making it sell and raising your profile is another.  A number of free online tools was given and you can view these here along with a press release issued by Creative Leicestershire.

     

    Horus Music is not responsible for content on external websites.

  2. In The Press Archive

    Leave a Comment

    Below is a collection of old press articals that are currently online about some of the work we have been doing at Horus Music.

    Horus Music in Japan 2009 and 2010:

    Horus Music in both 2009 and 2010 has visited Tokyo with the aim of furthering our business relationships with colleagues in Japan.  The trip was organised with the UKTI and BPI.  Until our visit to Japan we didn’t know too much about the music industry in Japan and we were under the impression ‘Western’ music was very popular in Japan.  However once in Japan and being privileged to speak to a lot of great people there and review the statistics as well as visit the many and wonderful record shops you quickly find out that ‘Western’ music only counts as a small percentage.  We love Japan and have made some really great friends there and many of them are interested in developing non Japanese artists, but the path is not easy and there is a lot of work to be done.

    In 2010 ‘Western’ music only accounted for 18% of the sales of music in Japan, so competition is hard.  Also, if you’re an unknown artist with no press back home, why would a Japanese company invest money in you not only in terms of marketing, and producing some very special Japan only recordings, but in terms of expense in flying you out there and looking after you?  Yes companies will do it, but sales are shrinking, so you have to ensure you have some very special music in the first place, but just as important, you need to ensure you have a lot of interest back home, because if you cannot get any interest in your music back home then its highly likely  you won’t get any interest in another country, espeically in one where you may not speak the local language, and many people do not speak English.  Do contact us if you are interested in knowing more as we can help you begin the process of overcomming many of the problems of getting in to Japan, help you build sales history and explore possible deal opportunities.  None of this is possible or easy if you don’t have the right contacts in Japan or are not actively visiting.

    The following is taken from the Leicester Mercury on the 3rd August 2009:

    Horus Music in Japan and UKTI Trade Mission

    UKTI Press Release

     

    Page 1 of 2 of Latonic in The Sun

    Page 1 of 2 of Latonic in The Sun

    Page 2 of 2 of Latonic in The Sun

    Page 2 of 2 of Latonic in The Sun

  3. Music Industry Associations

    Leave a Comment

    Music industry associations do a lot of great work on behalf of their members ensuring they have a voice to government or in the media.  It is always worth remembering that associations are of course represent their members, however what you will gain from these associations is a lot of very useful infomation if you are researching our industry or even wanting to enter the industry.

    Music Managers Forum (MMF)

    The UK’s largest forum for music / artist managers.  Run by a dedicated small team, the MMF runs training sessions and gives helpful support to both established and new managers.

    Performance Rights Society (PRS For Music)

    Are you a song writer or composer?  If you are, you should be a member of PRS for Music as you may be missing out on mechanical royalties from radio plays, iTunes / digital downloads or if your music has been placed on a CD or any other device.

    Phonographic Performance Limited (PPL)

    Are you a performer on a recording that is available for sale or played on the radio?  If yes, you should be a member of the PPL.  Its free and PPL collect extensively around the world on behalf of their artists.

    The Association of Independent Music (AIM)

    Home to hundreds of independent labels and artists, AIM provides extensive support, training, opportunities and voice to the independent artist.

    The British Recording Industry (BPI)

    The BPI represents the four major record companies and hundreds of independent record labels across the United Kingdom.  The BPI is also part owner of the UK Official Charts Company.

     

     

«