Tag Archive: Live Music

  1. Liverpool Sound City 2014

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    This year Horus Music was able to attend Liverpool Sound City for the first time, and what an amazing year it was!

    John Cale

    As well as the multitude of bands that are showcased every year, Sound City also holds conferences and panels debating various topics. Some of this years highlights included: The Rise of the Influencer, It’s A Digital Jungle Out There, Get In The Van – We’re Off On A Toilet Tour and Which TV Shows Use Music The Best, all of which I was able to attend. Each of these were around an hour long and included professionals from companies relating to each of the topics, as well as band members such as Jeremy Pritchard from Everything Everything.

    The busiest of these panels are always the keynote speakers and this year’s were no exception, standing room only was available during both sessions. The first was Thurston Moore from Sonic Youth who was interviewed by Dave Haslam and discussed his early British influences mentioning Wire, The Pop Group, The Raincoats and The Slits. The second was John Cale from The Velvet Underground who was interviewed by John Doran and talked about on stage violence and the fact that he still finds time to record and write music in his studio every day, even in his 70s.

    The Fores

    The roundtable sessions are also a valuable opportunity to meet with up to 30 delegates and musicians in one session and discuss pre-determined topics, as well as make new contacts and potential new clients.

    The plethora of venues taking part in Sound City all across Liverpool means there is music to cater to everyone’s tastes; if only there was enough time to see them all! People were queuing out the door to watch Courtney Barnett and unfortunately I was one of them.

    Not far away, I was able to catch up indie band The Fores, who Horus Music represented at Midem 2014 so it was great to see them still doing well.

    The final day was jam packed with amazing bands and I was able to check out many of them over at the Aussie BBQ while savouring the free burgers, thanks to Sounds Australia for that one!

    SoundcityAmong the many sonic delights, I had the pleasure of meeting Aussie singer Demi Louise who is currently touring to promote her latest EP. Later in the day I  was able to enjoy the likes of The John Steel Singers, a blues artist called Mama Kin with a fabulous ukulele, Money For Rope, The Delta Riggs, the amazingly energetic Dune Rats, Kid Mac and of course Hermitude. The last but certainly not least act that I experienced were the alternative/electronic musings of Jagwar Ma who packed out the venue at The Garage.

    On the whole, Sound City proved to be an extremely exciting event and one that I hope to also attend next year.

    For me, Midem is the place to build your international contacts and profile, but it is also important to work on those closer to home and Sound City has proven to be the conference to do just that.

     

    Written by Nikki Halliwell – Client Manager. 

  2. Gigs 24th April 2012

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    On the 24th April 2012, at the Musician, Leicester, Horus Music will be hosting a evening of acoustic music that will feature Kristy Gallagher, Harry Bird and the Rubber Wellies, Bella McKendree and Courtney Askey.

    You can get a preview of the evenings artists here on YouTube:

  3. Midem 2012

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    At the end of January, staff from Horus Music attended Midem, the world’s largest gathering of music industry folk.  The event is held in Cannes and is just like the film festival, but just for music.  A large number of people attend and this year that spread included representation from 78 different countries.  Over 3000 different companies attended and they included people from labels, both major and independent, music publishers, artist managers, distributors, promoters, booking agents, accountant and lawyers and digital services who offer great tools to artists.

    Staff at Horus Music have been attending Midem for a number of years now and yes each year you see a different focus and lots of new faces as well as many of the old faces.  Its always great to catch up with people you haven’t seen for a year or two and meet new people who in the future could be potential business partners.  I still get a great kick out of Midem just like it was my first time.  There is no question about hard work, you have to work hard before the event, during the event and after but the hard work does pay of for us and our artists.

    At my first Midem many years ago I thought I would come home with loads of contracts in the suite case and it was going to be easy.  That was so wrong and it’s the same in today’s market.  Many years ago, deals may have been done quickly, but there were less artists aiming for the top whereas today there is a great choice of talent but less money to invest so rightfully you have to be very careful before you invest.  Setting yourself up in your home territory is vitally important because if you cannot make any noise at home, you have no chance overseas. Midem will quickly teach you that if you haven’t already understood that concept.

    This year we produced a DVD and included 11 wonderful artists that we wanted to present to our international contacts at Midem.  Getting feedback is so vital and even if the feedback is not what you wanted, it is so valuable and important, you would be a fool to ignore it.  The work goes on and will do for the rest of the year with the continuing of the conversations we began in Cannes. There are so many opportunities there at Midem and it only takes one to suddenly change the world for that artists.  I love speaking to people I have not met and giving them our music because you just never know what may happen next.

    The number of artists going to Midem increases year by year.  Midem is difficult because the event is more business orientated unlike other conferences that are more of a performing festival and little business discussed.   However I do believe artists can get success there, they just have to remember that Midem is about business and deals get done or at least started here.  All our international opportunities are attributed to Midem for which we are grateful and without having Midem as the starting block, we would not have met great people, put our case to them, or got our music heard.  Artists need to do the same, and if they do, they will go far.

    See you at Midem 2013. If you want to be in the music industry, then you have to be on the pitch to play the game.